How Can the Cloud and Other Software Help My Business Operations?

Computers might not run the world, but they certainly make it more convenient. Can you imagine what collecting and analyzing data was like before the advent of computers and software? Actually, you probably shouldn’t traumatize your imagination with such bleak thoughts.

There are plenty of amazing enterprise software solutions that simplify essential business functions like customer service and accounting. As customer expectations continue to rise, technology will become more and more a part of everything we do in business. One of the most useful software is warehouse management software if you are in manufacturing business. That’s why we’ve put together a guide to detail some powerful enterprise software solutions and how they can help improve your small business.

Cloud tech enables companies to host networks to support remote work.

The COVID-19 pandemic has been one of the greatest tests we’ve faced in modern history. We had to learn new principles like social distancing and sheltering in place. Many office workers had to bring their work home and use their partner’s side of the bed as their makeshift office. It was cloud technology that enabled people to work from the comfort of home without missing a beat.

Cloud technology allows companies to host their own networks. You have complete control over your cloud network, enabling you to decide who has access to what data and features.

Cloud contact center solutions power omnichannel communication.

Cloud contact centers are one of the most advantageous cloud tools for small businesses. They power omnichannel communications, enabling reps to provide customer service via phone, live chat, video chat, SMS, and social media.

Customer service is becoming more and more about the customer. Omnichannel solutions allow customer service personnel to meet customers where they are and switch between communication channels. Furthermore, intelligent routing gets callers to the right agent quicker than ever. Bright Pattern provides these features to create a great customer experience and ease the agent experience.

CRM integrations are another important feature of Bright Pattern’s cloud call center solutions. CRM integration makes it easy for customer support personnel to access essential data from apps like Salesforce and Zendesk in real time, giving them actionable insights into customer needs.

POS software helps integrate brick-and-mortar and eCommerce sales.

Every small business or large enterprise in the United States should be trying to leverage the power of advanced analytics, especially sales analytics. Big data provides retailers with actionable insights into customer behavior and preferences, enabling them to create targeted marketing campaigns.

Retail One’s free POS software makes it easier for merchants to leverage information from their in-store and eCommerce sales. It also helps with inventory management by syncing sales information from different points of sale to provide a comprehensive picture of their sales data and inventory management.

Data virtualization software powers data integration across multiple platforms.

As mentioned in the previous section, big data analytics has become an essential tool for managing tasks from workforce management to marketing. The problem that many business users face is turning unstructured raw customer data into actual sales analytics.

Data virtualization platforms greatly reduce the time, costs, and intense human labor traditionally associated with traditional data integration and analytics processes. Data virtualization tools make it simple for business users to collect and share data from disparate systems.

Data virtualization platforms also enable companies to create a logical data warehouse without the rigors and risks of data movement. How, you ask? The data virtualization platform mines and collects data without removing it from source systems, making it accessible and secure at the same time.

Using the right enterprise software solutions can help your business reach new heights. The key is to implement software that improves customer experience, boosts productivity, makes data secure and accessible, and saves money. From contact center solutions to CRM and POS systems, there’s plenty of software that can help optimize your business operations.